The Three Pillars of the Modern American Dream

The American Dream is not dead, but it needs a refresh. It needs reimagination. And it needs to get back to the basics. For decades, what made the American Dream such a potent and inspiring vision was the belief that hard work led to economic opportunity. However, young Americans no longer feel like that’s the case. 

To make the American Dream more than just a slogan, ADI believes we need a modern approach to prosperity built on three core principles: affordability, economic mobility, and wealth. By focusing on these core ideas through polling, messaging, and storytelling, we believe the American Dream will begin to resonate with young people once more.  

       Affordability enables mobility. Mobility enables wealth. Wealth enables a life well-lived.